On September 6, 2022, the 3rd iShare conference organized by the Overseas Network Management Department was successfully held. Chilean official distributor CIDEF shared how FOTON became the first brand of Mini Truck in Chile at the conference. Wu Zongtian, general manager of overseas Mini Truck Business, all members of the overseas Mini Truck business, overseas marketing staffs, 100 representatives from dealers in 26 countries attended the conference and participated in online discussions.
As a learning and sharing platform connecting FOTON and global distributors, FOTON iShare aims to promote global partners to actively participate in the sharing and learning interaction of the iShare platform, empower terminals and create value.
Wu Zongtian, General Manager of the Mini Truck Business, fully affirmed CIDEF's business strategy and effectiveness in the market. Mr. Wu said that the Chilean market is one of core markets to FOTON. Last year, the Chilean market performed very well. In the future, FOTON will continue to launch new products and new models to meet market demand. He hoped that Chilean operation experience can be combined and help other partners to ultimately increase product sales.
In the following free discussion session, CIDEF answered questions from distributors of Pakistan, Brazil, and Colombia. "overloaded problem of Chile market gap" and "how to solve the problem of price gap" and etc. The free discussion session was welcomed by all the participants.
Through the conference, distributors have deeply understood that it is an opportunity to learn and share marketing operation experience through FOTON iShare platform. FOTON will also invite more partners to participate in, build iShare course system to empower business, and increase sales.